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Instagram Story Mentions & Auto-Reply DMs

Track story mentions and collect UGC from your community

If you have admin access to your artist's Instagram account, you can authenticate it in co:brand to unlock deeper fan insights and engagement. Once connected, you'll be able to view tagged videos while they're still live, learn more about the fans behind each mention, and automate your engagement to build stronger fan relationships.

Follow these steps to authenticate Instagram on co:brand.

📸 Instagram Auto-Reply DMs

What this does: sends an Instagram DM to fans when they mention the artist in their story. You write the message, and you have the option to link to a Drop or an external link.

Add a Content Drop link to the message so fans can easily share their content with you. There are two variations of Content Drop:

  • Fan Content Feed – other fans can see the content

  • Private Submission – content only goes to you

💡 Learn more about each type of Content Drop here.

All uploads go through co:brand content moderation, and both upload methods give you permission to use the content for marketing and promotional purposes.

👤 A Drop Profile is required before you can create a Content Drop link. This only takes a minute, and email-only profiles carry no additional charges.

  • Instructions to create a Drop Profile here.

Fans Who Mentioned

In addition to sourcing content, you can use this tab to track which fans mentioned you. View their profiles directly in co:brand, and sort by number of followers or verification badge.

Detected Songs

All content goes through audio matching, and co:brand will track which artist songs are captured the most in UGC content.

FAQ

Are there additional charges for sending Instagram DMs?


No, co:brand does not charge for Instagram DMs. However SMS, WhatsApp and email messages incur standard charges which vary by country and can be found in the Fan Messaging section of the app.

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